Monday, November 14
3:45 pm - 6:00 pm
Know the Global Trends in Diapers, Baby Pants, & Adult Underwear
Gain a keen understanding of the latest global trends, regional product launches and differentiations in diapers, baby pants and adult underwear with Carlos Richer, Principal at Richer Investment and Natalia & Irene Richer from Diaper Testing International.
Take a quick refresh on diaper basics and explore product differences across the globe.
Learn how to implement inexpensive test methods at your own facility to support product development and quality control.
Gain insight into mergers & acquisition: what to ask when evaluating a facility and how to avoid major pitfalls.
Compare the regional differences in new diapers, baby pants and adult underwear products.
Refresh and improve your diaper component skills. Uncover where regional market opportunities exist and where consumers are “not satisfied.”
You’ll take away product property benchmarks, new product features and launches around the world, and simple and inexpensive test methods to implement in your own facility that can help support product development and quality control.
You’ll know what to ask when evaluating a facility and how to avoid major pitfalls.
This three-hour workshop is designed for professionals involved in R&D, marketing, raw material supply and anyone responsible for conducting business with diaper manufacturers.
» Irene Richer
Marketing Analyst & Partner, Richer Investment / Diaper Testing International
BIOGRAPHY
Irene is a Marketing Analyst and Partner at Diaper Testing International, a consulting firm for the absorbent hygiene industry with clients from all across the world.Holding a BA degree from The San Francisco Art Institute, Irene merges her knowledge in marketing, design, and social media analysis with that of the absorbent hygiene industry. Helping her team and clients by incorporating her background to better understand marketing trends and consumer habits.