Tuesday, November 18
2:00 pm - 2:50 pm
From Flexibility to Sustainability: The Private Label Advantage
• Private Label stats (EU vs North America) evolution, market share, and overall growth
• Private Label forecast (10 years)
• Nonwoven Industry - implications and product categories with a focus on AHP and then divided into Single Use and Durable/Washable as a % of the total market pie and then the value in dollars.
• Opportunity Areas - overall Private Label % opportunity for nonwovens, Private label growth for durable/washable AHP
• Servicing Private Label manufacturing setup for Private labels highlighting the benefits of having an agile, nimble, and dynamic manufacturing setup
• National Brands vs Private Label output contrast between high-volume production models and more flexible manufacturing approaches. Highlighting how adaptability is becoming a competitive advantage in modern manufacturing.
• Two major threats:
a) Private label brands will outperform National Brands This shift has already been impacting market dynamics, with more agile players steadily gaining share from traditional brands — as seen in categories like single-use products over recent years.
b) How durables/washables will impact National Brands in the future Environmental considerations are expected to drive the industry toward more sustainable, reusable solutions. In this space, innovative players in the private label segment are emerging as key partners for brands seeking to transition away from single-use products — positioning themselves as the reusable counterparts to today’s agile manufacturers.
» Shayan Longi
CFO, Confitex Technology Ltd
BIOGRAPHY
Seasoned finance leader with 15+ years of experience across multinational FMCG and consumer goods companies, driving transformation, growth, and financial excellence across global markets. Currently CFO at Confitex Technology, leading strategic expansion and operational scale-up across the US, EU and APAC.Previously held senior finance leadership roles across UK, EU and Asia at Procter & Gamble, Newell Brands and Glanbia Performance Nutrition, where I partnered with business leaders to deliver sustained growth, scaled divisions managing upto $500m P&L, whilst leading teams across various international markets.
Raised in the Middle East, and having studied and worked across Ireland, UK, Geneva, Singapore and Thailand, I bring a truly global perspective to finance leadership, with deep expertise in consumer goods, and business transformation.
Passionate about building high-performing teams, driving sustainable profitability, and enabling brands to expand internationally with strong financial foundations.
